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1960s

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From Beef Patties to High-End Meat and the Beginning of Distribution

As GSF continued to expand its beef patty production throughout McDonald’s in  the ‘60s, it also began serving local favorites like Carl’s Jr. and Lucky Boy. The company saw additional growth as it acquired Golden State Meat Company in 1960, inspiring the organization’s name change. Early that decade, the company began supplying choice meat to high-end restaurants and hotels as well as fresh meat to In-N-Out, California’s first drive-thru hamburger stand. A few years later, Golden State also provided hamburger patties for another pioneer, Disneyland, and subsequently, Disneyworld, while the world-famous theme park was under construction. In the late 1960s, the company also opened its first distribution center in San Jose, California, and began to export products to McDonald’s in Asia, South America, and the Caribbean. By the end of the decade, the organization officially changed its name to Golden State Foods, as annual sales had risen to more than $20 million.

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